Global Digital Strategy Manager - Dance

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Global Digital Strategy Manager - Dance

Elsbethen, Austria

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Are you an expert in digital strategy to engage & grow audiences? Is dance your passion?

Join our Dance Network as Digital Strategy Manager.


Areas that play to your strengths

All the responsibilities we'll trust you with:


You'll define a content programming strategy to reach the global dance audience by translating insights into initiatives to ensure release strategy success. Drawing from audience insights you'll gain understanding of our dance audience and their behaviour. You'll define content offering gaps and opportunities for both live and non-live content, all while establishing strong alignment and collaboration between channels and content creations to ensure release strategy success. You'll provide recommendations for adjustments and communicate learnings to the larger dance team to ensure consideration in upcoming release strategies.


As part of a diverse and high performing team, you'll establish strong collaboration with peers and colleagues, from global teams to local markets. Based on the global content programming strategy for our dance audience, you'll guide local markets in defining their priorities and needs. You'll work closely with internal Media teams managing our channels and producing our content.


Your areas of knowledge and expertise

That matter most for this role:

  • Proven experience in digital strategy (editorial, agency, management, etc.)
  • Superior project management skills
  • Clear understanding of global entertainment and culture industry
  • Excellent knowledge of social and digital media incl. paid activation planning
  • Strong understanding of content performance and able to translate data into practical recommendations
  • Ability to create strong relationship across departments
  • Well organized team player with the ability to work under pressure
  • Passion for the world of Red Bull and dance topics
  • University Degree in Marketing, Communication or similar
  • Excellent English, additional languages a plus
  • Travel up to: 10%


Got what it takes?

In your application we want to see your personal style - what makes you tick and why you think your next opportunity is here with us.

Apply now

As an employer, we value diversity and support people in developing their potential and strengths, realizing their ideas and seizing opportunities. The job advertisement is aimed at all people equally, regardless of age, skin colour, religion, gender, sexual orientation or origin. Due to legal reasons we are obliged to disclose the minimum salary according to the collective agreement for this position, which is EUR 2.159 gross per month. However, our attractive compensation package is based on market-oriented salaries and is therefore significantly above the stated minimum salary.

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