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Global Digital Strategy Manager - Dance


Global Digital Strategy Manager - Dance

Elsbethen, Austria

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Are you an expert in digital strategy to engage & grow audiences? Then join our Dance Team as Global Digital Strategy Manager with focus on Red Bull BC One and Breaking.

In this role, you'll work with a diverse multicultural and high performing team. You'll produce strategic content programming plans across all Red Bull BC One programs and initiatives to maximize the growth of and engagement with the dance audience.


Areas that play to your strengths

All the responsibilities we'll trust you with:


In this role, you'll define content needs and programming objectives for Red Bull BC One and breaking, considering projects and initiative needs and priorities. You'll establish strong alignment and collaboration between channels and content creations to ensure release strategy success.


Working closely with the analytics team you'll translate audience insights into practical guidelines for programming and content. You'll evaluate results and translate learning from release plans into long term strategies and educational resources. Also, you'll communicate learnings in past programming to team members and ensure consideration in upcoming release strategies.


With your strong understanding of platforms such as YouTube, Facebook, Instagram and TikTok, you'll provide recommendations for adjustments in upcoming content plans based on insights and media landscape learnings.


You'll establish a strong collaboration with markets, considering and understanding local and needs. You'll evaluate local market programming plans, identify local optimisation potentials and global up levelling/release in relation to Red Bull BC One and breaking.


Your areas of knowledge and expertise

That matter most for this role:

  • 3+ years of experience in content programming, digital strategy and/or social media
  • Excellent knowledge of social and digital media incl. paid activation planning.
  • Superior project management skills
  • Strong understanding of content performance and able to translate data into practical recommendations
  • Excellent communication and effective interpersonal skills
  • Well organized and agile team player with the ability to work under pressure
  • Passion for the world of Red Bull and dance topics
  • Knowledge in the world of breaking
  • Bachelor's Degree in marketing, Communication, or similar field.
  • Fluent in English. Multi language is a big plus
  • 0-10


Got what it takes?

In your application we want to see your personal style - what makes you tick and why you think your next opportunity is here with us.

Apply now

As an employer, we value diversity and support people in developing their potential and strengths, realizing their ideas and seizing opportunities. The job advertisement is aimed at all people equally, regardless of age, skin colour, religion, gender, sexual orientation or origin. Due to legal reasons, we are obliged to disclose the minimum salary according to the collective agreement for this position, which is EUR 2.191 gross per month. However, our attractive compensation package is based on market-oriented salaries and is therefore significantly above the stated minimum salary.

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