Digital & Content Marketing Manager Vaccines & Primary Care (m/f/d)

Merck Sharp & Dohme GesmbH
  • Wien
  • Vollzeit
  • Berufserfahrung
  • 22.3.2019

MSD is a global health care leader with a diversified portfolio of prescription medicines, vaccines and animal health products. The difference between potential and achievement lies in the spark that fuels innovation and inventiveness; this is the space where MSD has codified its 125-year legacy. MSD's success is backed by ethical integrity, forward momentum, and an inspiring mission to achieve new milestones in global healthcare. For our office in 1220 Vienna we are currently seeking for the position of:

Digital & Content Marketing Manager Vaccines & Primary Care (m/f/d)

Temporary position limited for 1,5 years with the possibility of extension


  • Develops and implements Omni-Channel Customer campaigns and Customer solutions with strong focus on an innovative and digital approach based on key business priorities across the product portfolio
  • Responsible to translate identified priorities into data driven Omni-Channel Customer campaigns a/o Customer Solutions which drive mutual benefits to customers and MSD, related to Brand and Citizen/Customer/Patient Journey
  • Develops the business cases based on deep citizen/customer/patient's insights and business priorities
  • Leverage innovative, digital solutions to increase customer engagement and marketing impact by using different channels and insights to improve customer experience, engagement design and marketing mix with a strong focus on digital
  • Plays the role of a consultant to internal stakeholders and works closely with Marketing & Sales, Medical, Market Access and other functions
  • Responsible for the concept/design, approval, project management/execution, implementation, maintenance and the performance tracking & measurement of Omni- Channel Customer campaigns and Customer solutions
  • Identifies synergies across Brands and Customer segments and actively shares best practices to increase profitability of Omni-Channel Customer campaigns and Customer solutions
  • Fosters the change management towards digital solutions within the organization
  • Gives proactively inputs to the local & regional teams on customers & market and needs
  • Secure compliance requirements with highest standards of ethics and integrity Digital & Content Marketing Manager Vaccines & Primary Care (m/w/d)- MAR007355
  • Adapts willingly and quickly to different challenges and situations. Flexible approach to situations and challenges, seeing them through to completion
  • Works closely with Customer Solution Director, product & franchise teams and the regional teams to shape the Customer Solutions strategy
  • Allocates promotion budgets to value added solutions and within approved plan in line with customer centricity principles
  • Aligns country-specific customer needs, strategies and business decisions with global/regional brand strategies/priorities optimizing company performance


  • Master's degree or equivalence through experience
  • Solid experience in the pharmaceutical industry, consultancy (strategic, analytics, customer insight), business, marketing ideally with focus on digital marketing, new technologies, digital health
  • Understanding of the healthcare system, disease management trends and its current and future business implication
  • Proven experience of project management, effective organization and delegation with objectives and measurement systems
  • Strong analytical skills, identifies opportunities and capitalizes on them through rapid disciplined decision making
  • Networker, entrepreneur mind set
  • Strategic Thinking & consultancy - Identifies opportunities for the MSD business, prioritizes them strategically and commercially, effectively managing competing priorities
  • Capable of analyzing complex situations with calm and lucidity, eliminating redundant information and retrieving only what is necessary for his activity/objectives
  • Excellent interpersonal and communication skills required
  • Strong Personal Leadership capabilities to work across hierarchies & functions
  • Strong negotiation and problem-solving skills
  • Fluency in English and German, both oral and written

This position is limited to a term of 1,5 years with the possibility of extension. MSD offers an attractive salary, outstanding social benefits and an exciting work environment with varied tasks in an international environment. The minimum annual salary for this position is EUR 42.000,-- and varies according to the qualifications and experience of the successful candidate. We are looking forward to receiving your application.

Apply online

Merck Sharp & Dohme GesmbH, ARES TOWER, Donau-City-Straße 11, A-1220 Wien,

Merck Sharp & Dohme GesmbH

Pharma, Chemie, Biotech
101 - 500 Mitarbeiter

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