Red Bull Media House is a global media company that produces, distributes and publishes authentic content and inspirational entertainment programming in the sports and lifestyle genres. From film to television, print to digital media, music and games, the company's products can be experienced on the latest devices and platforms, fascinating audiences worldwide. For more information visit www.redbullmediahouse.com.
In 1987, Red Bull not only launched a completely new product, it created and has led ever since a whole new product category, Energy Drinks. Nowadays Red Bull employs more than 11500 people in over 171 countries, selling over 6 billion cans a year. The World of Red Bull provides the forum for you to use your talent and passion, to develop yourself and make an impact. Find out why we're different.
You'll be responsible for defining and realizing the communication strategy for all Red Bull Freestyle Rap projects and programs throughout the year, including semi-final and national final events across all the markets hosting the competition program.
Furthermore, you'll make sure we have an always-on conversation with both loyal and new audiences across the territories.
You'll coordinate and manage communication of global Freestyle Rap projects. You'll set the global communications strategy of all Freestyle Rap projects as a whole, with a differentiated plan for Hispanic markets.
Moreover, you'll plan and support the launch of projects in new markets and languages, create and distribute content in collaboration with different departments, define global benchmarks for our media strategy and analyse our media outcome.
You'll coordinate and manage this team, which includes specialized freelancers and agencies, and take charge on team staffing and other project tasks across social media, content etc.
Setting quality precedent throughout the organization, delivering best practice examples to improve the performance of local markets, supporting the Advertising team in identifying the right protagonists and storylines to best reflect our programs and initiatives and ensuring the right positioning of freestyle rap competitions in our music audience plan will be part of your role as well.
You'll support national Communications Manager with the overall communication strategy and country adaptions. Guiding, enabling and mentoring countries on their strategies, content creations, distribution and international relevant projects will be another aspect of your role.
You'll use your understanding of content consumption behaviour, content engagement and consumer retention to guide our content distribution and marketing strategy from concept/treatment phase to production to exploring commercial and licensing opportunities.
Minimum 5 years' experience in PR and Communications
Digital and Social Media experience is a plus
Strong editorial background and experience appreciated
Culture and music enthusiastic
Enthusiastic, open minded, diligent, smart, hard-working, flexible, strong personality
High empathy with the capability to work with people from all cultural and social backgrounds
Structured, resilient, passionate and well organized team player
Strong knowledge of MS office (Word, PowerPoint, Excel)
In your cover letter, please include an explanation of why your experience is specifically relevant to this role at Red Bull. We want to see your personal style - what makes you tick and why you think your next opportunity is here with us.
Due to legal reasons we are obliged to disclose the minimum salary according to the collective agreement for this position, which is EUR 1595 gross per month. However, our attractive compensation package is based on market-oriented salaries and is therefore significantly above the stated minimum salary.