Red Bull Media House is a global media company that produces, distributes and publishes authentic content and inspirational entertainment programming in the sports and lifestyle genres. From film to television, print to digital media, music and games, the company's products can be experienced on the latest devices and platforms, fascinating audiences worldwide. For more information visit www.redbullmediahouse.com. This position can be based in Salzburg/Austria or London/UK.
In 1987, Red Bull not only launched a completely new product, it created and has led ever since a whole new product category, Energy Drinks. Nowadays Red Bull employs more than 11500 people in over 171 countries, selling over 6 billion cans a year. The World of Red Bull provides the forum for you to use your talent and passion, to develop yourself and make an impact. Find out why we're different.
The Head of Music Content will define and lead the creative and editorial strategy for Red Bull's Music content across all platforms and entities - to drive audience growth and engagement.
In this role, you will devise the strategy, and define the editorial scope to create highly original, brand-defining content around music - from live to short form. Guiding countries in their content production to ensure quality, creativity and alignment with the global strategy will be part of your role as well.
You will lead an international multi-disciplinary team producing video, text, images, and interactive content across the Red Bull Media Network. You will attract and commission world-class third party writers and producers to create content which meets the editorial, budgetary, technical, and legal standards of the Red Bull Media House.
Moreover, you will negotiate, run and monitor all contracts managed at channel level.
Another exciting aspect of this role will be your collaboration with the Production and Development teams to create innovative content that meets the needs of Red Bull's music audience. You will work closely with Programming, Marketing and Communications to ensure music content drives the broad Red Bull strategy and to monitor analytics, traffic, and content success and adjust strategy as required.
Minimum 8+ years' experience working in the music industry
Proven track record as a senior editorial commissioning editor, creator or content producer
Intuitive understanding of music content and its potential - based on exceptional knowledge, editorial skills and reputation in the scene
Running a global music online or offline property/publication and its associated channels
Creating and executing editorial strategy, content writing and/or production and commissioning
An exceptional global contacts book
Audience development and successful in meeting audience/traffic goals
An ability to read and serve a variety of music scenes and genres
Budgeting and business planning experience
Strong decision-maker and problem-solver
Outstanding storytelling and communication skills
A sense of humor
In your cover letter, please include an explanation of why your experience is specifically relevant to this role at Red Bull. We want to see your personal style - what makes you tick and why you think your next opportunity is here with us.
Due to legal reasons we are obliged to disclose the minimum salary according to the collective agreement for this position, which is EUR 2045 gross per month. However, our attractive compensation package is based on market-oriented salaries and is therefore significantly above the stated minimum salary.